Privacy Policy
How we handle your information
Effective Date: April 3, 2026
Bay Pool Company ("we," "us," or "our") operates the website at www.baypoolcompany.com. We respect your privacy and want to be upfront about what information we collect and how we use it. This policy explains our practices in plain language.
Information We Collect
Information You Provide
When you fill out our contact form, we collect the information you submit, which may include your name, email address, phone number, and the message you write to us. We only collect what you choose to share.
Information Collected Automatically
When you visit our website, certain information is collected automatically through cookies and similar technologies. This includes general information like which pages you visit, how long you spend on the site, your general geographic area, the type of device and browser you use, and the website that referred you to us. This data helps us understand how visitors use our site so we can improve it.
How We Use Your Information
We use the information we collect for straightforward purposes:
- To respond to your inquiries. When you submit a contact form, we use your information to get back to you about pool installations, pricing, and services.
- To improve our website. Analytics data helps us understand which pages are helpful and where we can do better.
- To measure advertising effectiveness. Conversion tracking lets us know if our ads are reaching people who are interested in our services.
- To protect our site. Bot protection helps us keep spam out of our contact forms so we can focus on real customers.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies from the following services:
Google Analytics 4
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. GA4 collects data such as pages visited, time on site, and general location. Google Analytics uses cookies to distinguish between visitors. This data is aggregated and does not personally identify you. You can learn more about Google's data practices at Google's Privacy Policy.
Google Ads Conversion Tracking
We use Google Ads to advertise our services. When you visit our website after clicking one of our ads, Google Ads conversion tracking uses cookies to help us understand which ads lead to inquiries. This helps us spend our advertising budget effectively. You can opt out of personalized advertising through Google's Ad Settings.
Cloudflare Turnstile
Our contact form uses Cloudflare Turnstile, a bot protection service, to prevent automated spam submissions. Turnstile may set cookies and collect limited technical data (such as browser characteristics) to verify that form submissions come from real people, not bots. This service does not track you across other websites. You can read more in Cloudflare's Privacy Policy.
How Form Data Is Handled
When you submit our contact form, your information is transmitted securely and processed through Cloudflare Workers, a serverless platform, before being delivered to us. We use your contact details solely to follow up on your inquiry. Form submissions are not stored in a public database or shared with unrelated third parties.
Third-Party Services
We do not sell, rent, or trade your personal information to third parties. The third-party services we use (Google Analytics, Google Ads, and Cloudflare) only receive data necessary for their specific functions as described above. Each of these providers has their own privacy policies governing how they handle data.
Your Rights
You have choices when it comes to your information:
- Cookies. Most browsers allow you to block or delete cookies through your browser settings. Disabling cookies may affect some site functionality.
- Google Analytics opt-out. You can install the Google Analytics Opt-out Browser Add-on to prevent your data from being used by Google Analytics.
- Ad personalization. You can adjust your ad personalization preferences through Google's Ad Settings.
- Contact us. If you want to know what information we have about you or would like us to delete it, just reach out using the contact information below.
Children's Privacy
Our website is not directed at children under 13, and we do not knowingly collect personal information from children.
Updates to This Policy
We may update this privacy policy from time to time. If we make changes, we will update the effective date at the top of this page. We encourage you to review this page periodically.
Contact Us
If you have questions about this privacy policy or how we handle your information, you can reach us at:
Bay Pool Company
2450 McLaurin St
Waveland, MS 39576
Phone: 228.819.7219